Customers making the right choices

The UK is going through a difficult time where a number of customers are having to make difficult decisions. Now more than ever, organisations are forced to find ways to support vulnerable customers to make informed decisions for themselves.

• Supporting customers who have fallen on hard times – what measures are in place? 
• Supporting those aren’t able to make decisions for themselves – true comprehension of customer needs both able bodied and disabled customers  
• Guidance and education available to all tailored to customer profile and needs  
• Early identification of customers in vulnerable situation – building relationships pre-bad spell. 
• Supporting and identifying ‘the invisibles’ – those with no-credit 
• Front line agent support